Overview
Formula One Management (FOM) is the operational and commercial arm of Formula 1, the world’s premier motorsport championship. Headquartered in London, United Kingdom, FOM oversees the organization, broadcasting, and commercial rights of the Formula 1 World Championship, ensuring its global reach and appeal.
As part of Formula 1, which is owned by Liberty Media Corporation, FOM is responsible for delivering thrilling racing experiences to fans worldwide while supporting technological innovation, sustainability, and the growth of motorsport. FOM plays a critical role in enhancing the spectacle of Formula 1, making it one of the most watched and prestigious sporting events globally.
Mission
To deliver world-class motorsport entertainment through exceptional event organization, innovative broadcasting, and a commitment to sustainability and fan engagement.
Core Responsibilities
- Race Organization
- Collaborates with circuit organizers to host Grands Prix in iconic locations worldwide.
- Manages race logistics, including team travel, scheduling, and event coordination.
- Broadcasting and Media
- Produces high-quality live broadcasts, analysis, and behind-the-scenes content.
- Distributes content to a global audience through TV, digital platforms, and F1’s official app.
- Commercial Rights Management
- Oversees sponsorships, advertising, and partnerships that fund and promote Formula 1.
- Negotiates contracts with broadcasters and race promoters.
- Innovation and Technology
- Supports the adoption of advanced technologies in race cars and event operations.
- Develops cutting-edge broadcasting tools such as onboard cameras, data graphics, and virtual reality.
- Sustainability Initiatives
- Implements programs to reduce the carbon footprint of Formula 1, aiming for net-zero emissions by 2030.
- Encourages sustainable practices at circuits and in team operations.
Key Achievements
- Expansion of Formula 1’s global audience through innovative media strategies, including F1 TV and social media outreach.
- Introduction of new race venues, such as Miami and Las Vegas, to enhance the sport’s global footprint.
- Adoption of advanced analytics and telemetry in broadcasting to provide fans with real-time insights.
- Pioneering sustainability efforts, including the development of hybrid power units and renewable fuels.
Fan Engagement
FOM focuses on creating memorable experiences for Formula 1 fans through initiatives such as:
- F1 Fan Zones: Interactive zones at race venues with simulators, exhibits, and merchandise.
- Esports Series: The F1 Esports Series connects the sport with gaming enthusiasts worldwide.
- F1 Experiences: Premium ticket packages that offer behind-the-scenes access and exclusive experiences.
Sustainability Goals
FOM is committed to a sustainable future for Formula 1 through:
- Transitioning to 100% sustainable fuels by 2026.
- Using renewable energy at race venues.
- Encouraging diversity and inclusion in motorsport.
Leadership
- CEO: Stefano Domenicali (as of 2023), a seasoned leader in motorsport and former Ferrari team principal.
- Parent Company: Liberty Media Corporation, which acquired Formula 1 in 2017.
Digital Advertising & Content Partnerships, Senior Manager
